{"id":17945,"date":"2026-01-29T10:43:56","date_gmt":"2026-01-29T10:43:56","guid":{"rendered":"https:\/\/www.tekmore.it\/?post_type=portfolio&#038;p=17945"},"modified":"2026-03-06T15:15:59","modified_gmt":"2026-03-06T15:15:59","slug":"disordine","status":"publish","type":"portfolio","link":"https:\/\/www.tekmore.it\/en\/projects\/disordine\/","title":{"rendered":"Disordine"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17945\" class=\"elementor elementor-17945\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c1b27d e-con-full e-flex convert--none bg--none no e-con e-parent\" data-id=\"9c1b27d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c6b0b4 elementor-widget elementor-widget-pevideo\" data-id=\"1c6b0b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pevideo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!-- Video -->\n<div class=\"pe-video pe-youtube skin--rounded\" data-controls=\"play,progress,mute,volume,fullscreen\" data-autoplay=\"false\" data-muted=\"false\" data-loop=\"false\" data-lightbox=\"\">\n\n    \n    <div class=\"pe--large--play icons\">\n\n        <div class=\"pe--play\">\n   \n           <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" height=\"100%\" width=\"100%\" viewBox=\"0 -960 960 960\" width=\"24\"><path d=\"M320-200v-560l440 280-440 280Z\"\/><\/svg>\n            \n        <\/div>\n\n    <\/div>\n\n    \n\n        \n     <div class=\"p-video\" data-plyr-provider=\"youtube\" data-plyr-embed-id=\"https:\/\/youtu.be\/BGnkpIzxwSk\"><\/div>\n    \n    \n\n<\/div>\n<!--\/ Video -->\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bd84515 e-flex e-con-boxed convert--none bg--none no e-con e-parent\" data-id=\"bd84515\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ebaaf92 e-con-full e-flex convert--none bg--none no e-con e-child\" data-id=\"ebaaf92\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-717eb18 elementor-widget elementor-widget-petextwrapper\" data-id=\"717eb18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Brand Identity & Strategy, Events, Integrated Communication <\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c070e18 elementor-widget elementor-widget-pesingleimage\" data-id=\"c070e18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pesingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <div class=\"single-image parallax--image\" data-anim-image=\"true\" data-animation=\"mask\" data-animation-direction=\"\" data-settings=\"{duration=1.5;delay=0;stagger=0.1;pin=false;pinTarget=;scrub=true;item_ref_start=top;window_ref_start=bottom;item_ref_end=bottom;window_ref_end=top;out=false;start_scale=;end_scale=;inner_scale=true;block_direction=;mask_start=square;square_start=inset(0% 0% 30% 0% round 30px);square_end=inset(30% 0% 0% 0% round 30px)}\">\n\n                                                <img decoding=\"async\" src=\"https:\/\/www.tekmore.it\/wp-content\/uploads\/2026\/01\/tekmore-one-more-step-project-disordine-01.webp\" title=\"tekmore-one-more-step-project-disordine-01\" alt=\"tekmore-one-more-step-project-disordine-01\" loading=\"lazy\" \/>\n                    \n\n                        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45e5701 e-con-full e-flex convert--none bg--none no e-con e-child\" data-id=\"45e5701\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c351a1 elementor-widget elementor-widget-petextwrapper\" data-id=\"8c351a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> <b>Disordine, il caos che rigenera<\/b> \u00e8 stato un cortocircuito creativo. Una rassegna di eventi culturali ideata e organizzata da Tekmore per l\u2019associazione <b>Cultura & Armonia<\/b>, all\u2019interno dello storico <b>Palazzo Cozzolongo di Turi<\/b>.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6156f9b elementor-widget elementor-widget-petextwrapper\" data-id=\"6156f9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Siamo partiti dalla <b>brand identity e dalla brand strategy<\/b>, ma ci siamo spinti oltre: per dare vita e posizionare un progetto culturale capace di lasciare un segno reale sulla comunit\u00e0 locale, costruendo un immaginario riconoscibile e una narrazione coerente e forte.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2f6b9d elementor-widget elementor-widget-petextwrapper\" data-id=\"e2f6b9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Abbiamo curato il lancio e l\u2019<b>organizzazione<\/b> della stagione 2024\/2025, realizzata con il patrocinio di <b>Regione Puglia<\/b> e in collaborazione con l\u2019<b>Accademia di Belle Arti di Bari<\/b>.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55defa2 elementor-widget elementor-widget-petextwrapper\" data-id=\"55defa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> La rassegna \u00e8 stata presentata in <b>conferenza stampa<\/b> presso la <b>Sala Di Jeso del Palazzo della Presidenza della Regione Puglia<\/b>, dando avvio a un percorso culturale strutturato e ambizioso che ha coinvolto numerose personalit\u00e0 del panorama artistico e culturale contemporaneo, tra cui: <b>Gabriella Genisi<\/b>, <b>Donatella Puliga<\/b>, <b>Donatella Caprioglio<\/b>, <b>Graziana Brescia<\/b> e <b>Mario Lentano<\/b>, <b>Ilaria Gaspari<\/b>, <b>Claudia Durastanti<\/b>, <b>Emanuela Mancino<\/b>, <b>Vera Gheno<\/b>, <b>Francesco Massaro<\/b>, <b>Melga<\/b>, <b>Playgirls from Caracas<\/b>, <b>Rossella Cea<\/b>, <b>Giuseppe Marinelli<\/b>, <b>Antonio Cicchelli<\/b>, <b>Roberto Sibilano<\/b>, <b>Annalisa Ciliberti<\/b>, <b>Rocky Malatesta<\/b>, <b>Natasha Antonelli<\/b>, <b>Davide Bellaggi<\/b>, <b>Eleonora Bosna<\/b>, <b>Siria Ettorre<\/b>, <b>Maria Rita Giordano<\/b>, <b>Rocco Girardi<\/b>, <b>Raffaella Mastrorilli<\/b>, <b>Alessia Pasquino<\/b> e <b>Antonio Patella<\/b>.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-822e2cd elementor-widget elementor-widget-petextwrapper\" data-id=\"822e2cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Attraverso <b>incontri letterari, proiezioni cinematografiche, concerti e mostre d\u2019arte<\/b>, Disordine, il caos che rigenera ha proposto una rilettura del caos come forza creativa, capace di generare trasformazioni, rompere equilibri e aprire a nuove prospettive. Un invito a mettere in discussione l\u2019ordine prestabilito per fare spazio all\u2019inaspettato.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61abd88 elementor-widget elementor-widget-petextwrapper\" data-id=\"61abd88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Il progetto non si \u00e8 limitato alla comunicazione e all\u2019ufficio stampa degli eventi: abbiamo costruito un vero e proprio <b>battage pubblicitario, integrando canali online e offline, social media, sito web, cartellonistica, stampa ed emittenti TV<\/b>, per amplificare il racconto e raggiungere pubblici diversi.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9af870 elementor-widget elementor-widget-petextwrapper\" data-id=\"b9af870\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"petextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"text-wrapper\">\n\n    <p class=\"text-p p-large no-margin \"> Disordine ci ha coinvolti non solo come progettisti, ma come <b>attori culturali<\/b> pronti a mettere <b>strategia, visione e linguaggi contemporanei al servizio della cultura<\/b>, per contribuire attivamente alla crescita e alla trasformazione del territorio.<\/p>\n\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e711d5 e-con-full e-flex convert--none bg--none no e-con e-parent\" data-id=\"1e711d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30575ad elementor-widget elementor-widget-pesingleimage\" data-id=\"30575ad\" 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class=\"elementor-element elementor-element-acd864f e-con-full e-flex convert--none bg--none no e-con e-parent\" data-id=\"acd864f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3bb57b5 e-con-full e-flex convert--none bg--none no e-con e-child\" data-id=\"3bb57b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a1450d elementor-widget elementor-widget-pesingleimage\" data-id=\"3a1450d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pesingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <div class=\"single-image single--image\" data-anim-image=\"true\" data-animation=\"block\" data-animation-direction=\"left\" 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